Aeropress

Food & Beverage
September 16, 2024
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01
Project Overview

Below you’ll learn how we helped AeroPress elevate their email marketing strategy by aligning visuals with their brand's updated aesthetics and engaging their audience through creative, lifestyle-focused messaging. Our approach helped AeroPress strengthen brand consistency and deepen connections with their passionate coffee community.

Before us

02
Challenge

AeroPress faced a disconnect between their updated website and their outdated email visuals. Their previous email designs didn’t reflect the innovative and modern brand identity AeroPress had built, leading to a lack of engagement. With larger competitors dominating the space, they needed to ensure their emails not only looked great but also resonated with the brand’s community-driven nature.

03
What We Did

Our team worked closely with AeroPress to design email campaigns that resonated with their audience. We modernized the visuals to match their updated website and crafted email messaging that felt connected to the AeroPress lifestyle. Whether promoting new products, seasonal offers, or engaging newsletters, we ensured each email was a visual extension of the AeroPress brand.

after

Results
Achieved

Trusted by 350+ Brands

34%

Increase in conversion rates

164%

Increase in conversion value

At the heart of Glued is a global team of 30+ creative minds, strategists, & technologists.

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